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Customer Experience

Striving to create a positive experience on every journey

We strive to make sure you have a positive experience on every SWR journey.  Our Customer Experience team takes on board what you have to say to continuously improve your experience with us. 

Each month, we get around 6,000 survey responses from people who have journeyed with SWR, as well as data and insights from several other sources which help us to identify ways to make things better. 

Throughout the year we implement various initiatives based on your feedback, which include applying new technology and creative ideas so we can deliver a more streamlined, comfortable, and up-to-date service.

Your feedback is always welcome! If you'd like to share it with us, see our Contact Us page where you'll find multiple ways to get in touch.

Have a browse of our Customer Experience initiatives below.


Customer Council

Learn about our independent Customer Council

Find out more

Meet the Manager

Chat to our managers at sessions across the SWR network

Find out more